A Beginner’s Guide to Social Media Advertisting

Last year, internet advertising surpassed newspaper advertising spending for the first time. Advertisers spent $5.1 billion on social media advertising in 2013and this figure is expected to exceed $14 billion by 2018. In the third quarter of 2014, Facebook brought in...

8 Simple But Powerful Landing Page Copywriting Tips

You don’t have to be Hemingway to write landing page copy that will resonate with your prospects. Image source. The “short pitch” is the purest form of marketing. When I started out in marketing in nineteen hrmpmubmmmumble, I did some copywriting for one-page print...